Announcing the hiring of Bill Belichick was no easy task, but I leaned in to the trend of the moment to create a funny and memorable piece of content for fans. The video was an instant success and received several shoutouts.

Following a 6-0 start to the 2023 season, I produced my most prolific video to date by using a timely SNL clip of Kenan Thompson, garnering 3M+ views and 250k+ likes across TikTok and Instagram.

After starting the 2023 season 1-0, I capitalized on the moment by utilizing the song ‘Skee Yee’ in the post-game victory edit. The video received 1M+ views and 100k+ likes across all platforms, including Instagram and Tik Tok.

During the 2022 season, chrome helmets were worn to battle Duke for the victory bell. Within an hour following our victory, the video was posted and was instantly a hit with the fanbase, garnering 250k+ views.